The focal point advertising technology suite, developed in-house at SCE, connects digital advertisers with media and tracks digital performance advertising data in real time, offering helpful understanding into consumer behaviours and campaign performance.
Consumer Behaviour Database
Display consumer engagement tracked and experience-driven matching engines deployed to maximize consumer engagement and conversions.
• Consumer profile database developed from portfolio consumer interactions
• Data-based insights weight for campaign planning, decision and execution
End-To-End Digital Advertising Tech Bundle Resources
Our thorough digital advertising technology bundle connects brands with customers and potential customers when they’re most likely to take action.
• Connects targeted advertising clients with publishers
• Behaviourally targeted consumer segments rope in individuals with proven interest
• Advanced platforms provide visibility outcomes using AI-driven, real-time reporting
Accurate and Real-Time Facts
Our custody advertising technology tracks granular campaign performance can provide a direct and accurate understanding of advertising ROI.
• Pre-lead and post-lead data connected for assignation and results planning
• Campaigns frequently improved to maximize engagement while minimizing spending